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Deflecting 40% of Support Tickets & Driving Self-Service Confidence

November 7, 2025 3 min read
Software User Adoption Strategy Support ticket lower

Big companies bleed money on helpdesk calls. This global retail giant was no different.

They had Salesforce everywhere — across stores, warehouses, regional offices — but every week, the IT inbox exploded. Hundreds of tickets, most of them… tiny things.

“How do I update a customer record?” “Where’s that report?” “Why can’t I log my call?”

Simple stuff. But simple stuff multiplied by thousands of employees? It’s chaos.

They’d already done training. Webinars, PDFs, even a few in-person sessions. But a few months later, people forgot. Work got busy. Salesforce kept changing.

The Problem

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  • Support costs were through the roof.
  • IT teams were buried under repetitive questions.
  • Adoption was low, and user confidence… well, not great.

That’s when they asked us to step in — to build a Software User Adoption Strategy that actually sticks.

The Fix

We didn’t give them more training. We gave them smarter, in-flow help.

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Contextual In-App Guidance

We added step-by-step walkthroughs and tiny help icons right inside Salesforce. Users got answers while working — no switching tabs, no waiting on IT.

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Better Documentation

Instead of 30-page manuals, we built bite-sized, searchable content. Screenshots that matched the live system. Clean, clear, visual.

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Role-Based Learning

Managers saw dashboards; reps learned workflows. Each person got what they needed, nothing extra.

Want to know how this works in detail? See how we approach it in our Contextual In-App Enablement Services or explore Role-Based Software Training.

The Results

It didn’t take long to see change. Within three months:

40%

Helpdesk Tickets Dropped

28%

Resolution Time Down

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Users More Confident

Support teams finally had time to focus on real issues, not “how do I click that” questions.

By pairing microlearning for software with contextual documentation, this retailer saved thousands every month and improved employee experience across 6 countries.

For a deeper dive into why most global rollouts fail without this kind of enablement, check our related post: Why Global Salesforce Rollouts Fail Without Proper Enablement.

Ready to Transform Your User Adoption Story?

🚀 Consult Our Change Experts

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